BELIFT LAB Was Established By CJ ENM And Big Hit Entertainment
CJ ENM, a joint venture with BBH Entertainment, a joint venture company of Bulletproof Boy Scouts, will set up Billy Frap Co., Ltd. and present K-pop idol group to the world in 2020. (Source: CJ E & M) Said.
Billy Frap, whose capital is set at 7 billion won, will audition overseas in Korea, USA, Japan and other countries starting from 30th to present a new boy group to represent the big hit bushshi hyeok.
Based on the know-how gained at home and abroad, the two companies have reached a common goal of discovering and fostering global idols, and planning and producing music later this year.
CJ ENM supports artist discovery and activities through its business areas such as broadcasting, concert, and music distribution. Big Hit is responsible for producing artists through a proven production system.
"Our main business area is entertainment and media business based on content IP (intellectual property rights)," said Billy Frap, CEO of Taipei. "This is a project of the top content and entertainment companies in Korea, said.