Read on Mobile

Lee Soo Man has further explained his decision to debut a NCT Vietnam team.


Lee Soo-Man, general director, attended the 'Korea-Vietnam Business Cooperation Seminar' held at Crystal Hall, Hanoi Grand Plaza Hotel, Vietnam on November 11 and gave a keynote speech on 'Future Strategy of Culture Industry through Cooperation between Korea and Vietnam' Focused attention. 

201809121013147384_1_20180912101341977


In his keynote speech, Lee Su-man, general producer, said, "I entered the overseas market in 1997 and declared it as 'Culture First, Economy Next'. If it is a conventional idea that the culture of the country will spread and influence the whole country when it becomes a great economic power, if the good culture goes ahead and is loved in the neighboring countries and spread to the whole world, "K-POP actually creates greater value-added and economic growth effects through its convergence with the first and second industries and the heterogeneous industries. 

The success of Korea's cultural content industry has led to the dramatic growth of various Korean industries that have entered the world and the transition to high value added because the economic activity of a certain factor influences the productivity of its own or other factors, "Spillover Effect" is a typical example of a spillover effect that increases the productivity of a product.

"It is also very positive that Vietnam is a very young and dynamic country with 65% of the population below 35 years of age and that there are many similarities in Korea with lifestyle, emotions and Confucian culture. Based on this Vietnamese population and cultural characteristics, "If we create world-class stars and cultural content, Vietnam will be able to accelerate economic growth as fast as South Korea." "In December of last year when I first announced in Hanoi, SM found talent in Vietnam, There was also a plan to create a 'NCT Vietnam Team' to become a world star. I was determined not only to excavate local stars in Vietnam, but also to nurture as a global star to contribute to Vietnam's cultural industry and economic development, and to make it possible to have an impact on the world. " 

In addition, "The future world that SM and I look at are two things, such as" world of celebrity "and" robot world ". As various digital devices and internet platforms enable various contents to be enjoyed anytime and anywhere, and the way of enjoying these contents will become more diversified, it will become a world where the business related to celebrity becomes more important in the future. Recently, a lot of research and development on AI technology and robots are taking place all over the world. In the future, there will be a lot of avatars personalized through AI and robots, and based on this, we expect to see a huge virtual empire in the future. "

Lastly, "If Korea and Vietnam and other Asian countries prepare and cooperate in advance, we will lead the Asian cultural industry through AI and entertainment in the next big virtual world, and Asia will be transformed into the US, Europe and Asia. I think I will be able to lead, "he concluded his keynote speech and received a big round of applause. 

This seminar was co-hosted by the Institute for Success Economics and the Korea Cultural Industries Forum. It will be hosted by Tran Van Tung, Vice Minister of Science and Technology of Vietnam, Steve Bui, President of Delta Construction, Vietnamese celebrities attended the event. 

On the other hand, SM Hansemin as a panel participated in the panel discussion after the keynote speech of the Korea-Vietnam Business Cooperation Seminar, and noted the strategy of the Korean entertainment industry to advance into Vietnam.