Secret (South Korean band)

시크릿

Secret( Hangul : 시크릿) was a South Korean K-pop girl group formed by TS Entertainment in 2009. The group originally debuted with four members: Jun Hyoseong , Jung Hana , Song Jieun and Han Sunhwa . They released their debut singleI Want You BackOctober 2009. Secret's debut single did not meet great success and it was not until the following year that the group saw a rise in popularity. In 2010, Secret released two singlesMagicandMadonnawhich earned much attention with both singles peaking at No. 2 and No. 1 respectively on the Gaon Digital Chart . With the success of "Magic" and "Madonna", the group received the "Newcomer Award" at the 25th Golden Disk Awards . During Secret's early days the group was known as "basement idols" because of the poor living conditions they were in, but with their rapid success the group was able to move into better conditions.In 2011, Secret adopted a girl-next-door image through songs likeShy BoyandStarlight Moonlightwhich led the group to major success. With the hit singleShy BoySecret won their first music show award onM Countdown; they also managed to stay at number one onMusic Bankfor three consecutive weeks, earning them a triple crown.Shy BoyandStarlight Moonlightwon Secret multiple awards including two Song of the Year awards at the 1st Gaon Chart Awards for the months of January and June. Secret released their first full-length albumMoving in Secretin October 2011, featuring the lead single "Love is Move" which showcased Secret's sexy and confident side again. With the group's success in South Korea throughout 2011, Secret sold over seven million in digital download sales.In August of the same year, Secret made their Japanese debut releasing their first single, "Madonna", a remake of their Korean hit single, which debuted at number nine on the Oricon charts. In November 2011, "Shy Boy" was remade to serve as the lead single on their first Japanese mini albumShy Boywhich also featured a Christmas remake of "Starlight Moonlight" titled "Christmas Magic". Throughout 2012, Secret heavily promoted in Japan releasing two Japanese singles,So Much For GoodbyeandTwinkle Twinkle, prior to releasing their first full-length Japanese album,Welcome to Secret Time.Twinkle Twinklewas used as the ending theme song of the Naruto spin-off,"Naruto SD: Rock Lee and his Ninja Pals"which aired on TV Tokyo .After almost a year of absence from the South Korean music industry Secret released their third extended play "Poison" in September 2012 followed by the digital singleTalk Thatin December. The following year Secret released their fourth extended playLetter from SecretApril 2013 and their third single album,Gift From SecretDecember 2013. In August 2014, Secret released their fifth extended playSecret Summer.

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 Secret (South Korean band)'s Career

2009–2010: Debut withI Want You Back,Secret Time, andMadonnaedit

On October 13, 2009, Secret officially debuted with the release of the music video of " I Want You Back ", their first single.Two days later, on October 15, 2009, they had their first live stage onM! Countdown.Secret participated in theMaster of StudyOST with the song "Friends" which was released in January 2010.

Secret in Mnet 20's Choice Awards, 2010

.Secret had their comeback performance for "Magic" onM! Countdownon April 8, 2010. The song peaked at number five on theMusic BankK-Chart. The music video quickly reached one million views on video sharing sites such as YouTube and Cyworld , and the "Suspender Dance" which appeared in the video, gained popularity amongst netizens.

The song also won theBonsang Award (Main Prize)at the 20th Seoul Music Awards . On December 9, 2010, Secret attended the 25th Golden Disk Awards , and won theNewcomer Award.

2011–2012: Rising popularity, Japanese debut,Poison, andTalk Thatedit

Secret in an interview after performing "Poison", November 2012.

Starlight Moonlighton June 1, 2011.The song won Secret their second "Mutizen" onInkigayowith the song.On August 3, 2011, the group released their first single in Japan, "Madonna", which debuted at number nine on the Oricon charts.

. "Shy Boy" was remade to serve as the title track on their first mini album in Japan. On November 16, 2011, Secret released their first Japanese mini album,Shy Boy. They have attended the KBEE (Korea Brand & Entertainment Expo) in Paris, France, on December 1 to 3, 2011.

The group released their first Japanese studio album namedWelcome to Secret Timeon August 22.The Japanese version of " Love is Move " served as the lead single. The album also included Japanese remakes of their Korean hit singles "Madonna" and "Shy Boy", and "Starlight Moonlight", along with the two original Japanese singles "So Much for Goodbye" and "Twinkle Twinkle".

2013–2014:Letter from Secret,Gift From SecretandSecret Summeredit

YooHoo managed to top real time charts such as Mnet, Bugs Olleh, and Sorribada. Secret became one of most searched terms on South Korean portal sites in the midst of their return.In June 2013, Secret signed with Kiss Entertainment for future Japan activities. They also moved from Sony Music to Universal Music Group Japan ( Universal D 's Sub-Label). On December 9, the group's third single album,Gift From Secret, featuring lead single "I Do I Do" was released. As the album was released during winter TS Entertainment stated that the lead single, "I Do I Do is a lively and warm song and is also reminiscent of carols, which will match well with the coming winter season."I Do I Do was produced by Kang Ji-won and Kim Ki-bum.

On August 11, Secret released their fifth mini albumSecret Summerwith "I'm In Love" as its lead single. I'm In Love was produced by hitmaker Duble Sidekick . Sonamoo member New Sun also took part in composing the track Look At Me which is featured on the album.

2015–2018: Sunhwa's departure, legal issues, and disbandmentedit

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 Secret (South Korean band)'s Members

Formeredit

  • Jung Ha-na
  • Han Sunhwa
  • Song Jieun
  • Jun Hyoseong

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 Secret (South Korean band)'s Artistry

Musical styles and themeedit

Catherine Deen of Yahoo! Philippines said that the group is known "for its unique ability to take retro music and make it their own."While reviewing "Love is Move", Park Hyunmin ofenewsWorldcommented that Secret is "known for its pop-heavy beats and easy-to-follow dance moves".Hyunmin further added that "Secret's main appeal is its retro beat and sexy choreography".

Seoulbeatscommented that "the composition [of "Poison"] contains a very fitting saxophone hook along with recognizable brass and drum instrumentals that have become the trademark of Secret and their in-house composers, Kang Ji-won and Kim Ki-bum, who have produced all of Secret’s retro hits. Secret’s secret formula for success lies not only in their determined execution of one particular style, but their consistent development of a concept that suits them very well."Seoulbeatsconcludes that "Secret has carved out its conceptual niche in the K-pop market by developing a distinct and consistent style, and thus they are now in a position to elevate their success and recognition in the industry. While most other groups undergo drastic changes over time to keep current fans interested and to attract new fans, Secret clearly benefits from the advantages of continuity. What other groups or idols have carved out a stylistic niche over the years?"

Imageedit

Seoulbeatswrote, "Secret embarked on an aegyo phase in their following release of “Shy Boy" although with much voiced displeasure from the members. Despite the radical change in their personalities, their style remained consistent in staying with and expanding upon their retro identity. The song became a major success as Secret traded in their sex appeal for a heavy dose of aegyo, resulting in much hardware for their chart-topping song." Secret kept its cute imagery with their following single "Starlight Moonlight" until the release of "Love is Move" and "Poison".During their promotions with "Poison", Jun Hyoseong commented "Secret has always been known as a cute group that appeals to the general public. This time, however, we′ve escaped that and showed off our unique charms. Our visuals have also changed for the sexy."Jun added, "We′re actually closer to Shy Boy in real life."

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 Secret (South Korean band)'s Endorsements and other activities

Blade & Soulmade special video game characters modeled after Secret.

and Parkgaamong others. Sunhwa became more active in acting, modelling and frequently participating in variety shows. In 2009, she became a fixed cast on a popular variety show calledInvincible Youth.

The Eco-Project environmental campaign 'URBAN FARM'(2010),The 8th International Paralympic Skills Competition(2010)and others. On December 28, 2011, Secret were appointed as PR ambassadors for the ‘Korea Consumers Forum’.After the group filmed the music video of " YooHoo " in Saipan during the month of April in 2013, the tourism board of Northern Mariana Islands named Secret as their newest tourism ambassador for 2013. Secret joined fellow South Korean artist Psy as their new tourism ambassador who joined in 2012.

Advertisement Genius, Lee Tae Baekas Lee So Ran, an aspiring actress and the younger sister of Lee Tae Baek played by actor Jin Goo .

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 Secret (South Korean band)'s Concerts and tours

  • The 2nd Japan Tour Love In Secret (2013)

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 Secret (South Korean band)'s Discography

 Secret (South Korean band)'s Awards

In 2010, Secret released their hit single "Magic" which was nominated at the 12th Mnet Asian Music Awards forBest Dance Performance by a Female Group. The same year, the group released their number one hit single " Madonna " which won them aBonsangaward at the 20th Seoul Music Awards . With the success of "Magic" and "Madonna", the group received the "Newcomer award" at the 25th Golden Disk Awards .

"Shy Boy" earned the group's first win in Mnet's M! Countdown and SBS 's Inkigayo. The song was their firstTriple Crownin KBS 's Music Bank and garnered them multiple awards and nominations. The song was nominated forSong of the YearandBest Dance Performance by a Female Groupat the 13th Mnet Asian Music Awards. The song won aBonsangaward at the 21st Seoul Music Awards and at the 3rd Melon Music Awards . The song also won theSongs of the Year Awardat the 1st Gaon Chart Awards for the month of January. Following the success of "Shy Boy", Secret released Starlight Moonlight in June 2011. The song earned them their second win in Inkigayo and won them aDigital Bonsangaward at the 26th Golden Disk Award. In 2012, "Starlight Moonlight" won theSongs of the Year Awardin the 1st Gaon Chart Awards for the month of June.

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 Secret (South Korean band)'s References

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